Group 4 Created with Sketch.

020 : Joe Marrocco : Transparency, Origin Knowledge, and Your Shop : How to approach and apply coffee origin information to enhance and not

58:23
Play Audio
Add to Playlist
Share Report
Snippets are a new way to share audio!
You can clip a small part of any file to share, add to playlist, and transcribe automatically. Just click the to create your snippet!
Top Snippets - 020 : Joe Marrocco : Transparency, Origin Knowledge, and Your Shop : How to approach and apply coffee origin information to enhance and not
Found on these Playlists
Best Joe Marrocco Interviews on Podcasts or Audio about Joe Listen to audio about Joe Marrocco. Browse for Joe Marrocco interviews, guest appearances, and call-ins. Make snippets of Joe talking to create audio highlights to share with your friends or embed in related blog posts. Vurbl People: Interviews, Commentary, News, and More
Full Description
Back to Top
There is a lot of farm information available to us today in coffee. The question is how do we use that information & what is the line between overloading the customer and enhancing their experience? What purpose does all this knowledge serve? Today Joe Marrocco of Coffee Imports helps us not only answer these questions but also talks about the relationship between the cafe, the producer, and everything in between.    Joe Marrocco has been working in Specialty Coffee since 2005, where he started at a small, but mighty, café in southeast Missouri. Joe has been a barista, a café manager, a roaster, an educator, a leader in the Barista Guild of America, a barista competitor, a BBQ judge, a server and expeditor, and many more things both in and out of coffee. Basically, he loves the service industry, coffee, food, and people. He is also a husband of nearly 15 years, and the father of two. He is the Sr. Sales Associate and Director of Education at Café Imports, Educator in collaboration with Mill City Roasters, Co-host of the Opposites Extract Podcast, and Chair of the Membership and Communications Committee on the Roasters Guild Executive Council. Show Notes  www.cafeimports.com www.millcityroasters.com www.oppositesextract.com www.joemarrocco.com Insta and Twitter: @roasterjoe Email: joe@cafeimports.com