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031: Luca Massaro-How is ‘Digital Engagement’ driving the sports industry forward?

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This week, it’s my pleasure to introduce Luca Massaro the CEO and Founder of WePlay. Where he works with iconic sports brands to enhance their reach to new audiences through digital engagement. In this episode, you will learn how ‘Digital Marketing’ is transforming the sport’s industry. Click ‘PLAY’ and have a listen, ENJOY!