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Episode 2 of 11

Resilience Required: Three girl bosses share their secrets to starting a side hustle and small business

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station description Cure your Sunday Scaries with a new episode and a mimosa - but hold the OJ. Get rea... read more
Girl Gaze
Duration: 59:27
Hey guys, S2 E2, yayyyy! This week, I am so excited to introduce you to three super cool and motivated girl bosses. We are revealing the secret starting your own side hustle and small business. If you’ve ever thought about pursuing a passion project, this episode is for you. First we have @SamanthaF
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Hey guys, S2 E2, yayyyy! This week, I am so excited to introduce you to three super cool and motivated girl bosses. We are revealing the secret starting your own side hustle and small business. If you’ve ever thought about pursuing a passion project, this episode is for you. First we have @SamanthaFeher. You all probably recognize her name, because she was actually on S1 E2 of Girl Gaze! Now she’s back and ready to kill it on S2 E2. Sam is an influencer, an editorial assistant at Cosmo, runs a cute online boutique called Brunch Club and does consulting on the side.  Next up is Celine Rahman, who is a costumer at the production company American High. She even worked on that new Hulu movie with Pete Davidson, “Big Time Adolescence.” On top of her full time job, Celine is the creator of her “90s glitter candy shop,” otherwise known as @CupOfRahman. Our third guest is Natalie Acopian. At the end of her junior year in college, Natalie started an Instagram account in addition to her personal, because she wanted to create a platform where she could post photos with her graphic design flair; all for fun! Her aesthetic resonated with a specific niche, and it took off. She recently gave her visual brand, @ColorfulNatalie, a shoppable aspect. Sam breaks down the branding behind her boutique “Brunch Club" (10:25). Developing a visual aesthetic is just as important as fleshing out a brand voice. Natalie reveals how she brought her vision to life on Instagram and her website. (15:45). Pinterest is still a thing! We chat about how you can use this platform to not only gain inspiration, but also to grow your business and following. (17:40). Find out how Celine designs and illustrates her 90s-glitter-candy-shop-inspired products with resin (19:35). Sam and Natalie walk us through the careful curation of their online clothing collections, and Sam tells us how she sold out of a new collection in 15 minutes (24:40). These three girl bosses share the biggest things they’ve learned since starting their small businesses. (33:00). Natalie spills the tea about that time she received a DM from a hater, and how she’s moved on (41:15). Meanwhile, Celine gets real about someone copying her designs (43:15). We close this candid conversation with one last piece of advice from each of the panelists on what it takes to successfully start your own side hustle or small business: Believe in yourself, adopt a data driven approach, and just do it (48:25). Connect with us on Instagram! @GirlGazePod; @TaylerBradford@EatBrunchClub; @SamanthaFeher@CupOfRahman; @ThatGoodRahman@ShopColorfulNatalie; @ColorfulNatalie Support my small business sponsor! Use code GIRLGAZE15 for 15% off at my fav clothing store @ShopMixology // ShopMixology.com
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