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Episode 31 of 31

Becoming a Bestseller with Ally Deatherage

Duration: 39:17
Becoming a bestseller is something that almost every author would love. Today's episode is with author Ally Deatherage who was referred to me by Shayla Raquel, a past guest, from Episode 12 on Author Branding. Ally reached the number one spot on her first day. We talk about her process for writing h
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Becoming a bestseller is something that almost every author would love. Today's episode is with author Ally Deatherage who was referred to me by Shayla Raquel, a past guest, from Episode 12 on Author Branding. Ally reached the number one spot on her first day. We talk about her process for writing her non-fiction book Sort By Season and how she was able to pack a lot of value in a small book. We will also talk about how she overcame her doubts when picking categories where Marie Kondo and Martha Stuart reign supreme.



Highlights


01:41 Ally's Story



03:54 About Sort by Season



06:40 Process for writing non-fiction



10:50 Choosing a target reader



13:18 Process of outlining her book



17:11 Packing big value into a short book



21:50 Choosing categories



25:23 Advice for author's struggling with doubt



26:58 Becoming a bestseller on Amazon



29:00 Planning for a book launch party



Check out the Show Notes page for more.
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