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Entrepreneur Tim Fitzpatrick on Simplifying Your Marketing: The ROI Online Podcast Ep. 130

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The ROI Online Podcast
Last Played: June 09, 2021
40:54
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Building a brand without focusing on your marketing fundamentals is like building a house without the proper foundation—a recipe for disaster. In this episode of the ROI Online Podcast, business owner and marketing expert, Tim Fitzpatrick talks about developing and growing businesses, simplifying marketing, and implementing the right plan for your business.Tim is the owner of Rialto Marketing, he has 20+ years of entrepreneurial experience with a passion for developing and growing businesses and helps service businesses simplify their marketing. He does this by creating and implementing a plan to communicate the right message to the right people.Are you wasting money and getting no return on investments in advertising, printing flyers, or distributing business cards? You're not alone. In fact, the majority of small businesses make these same mistakes time after time without realizing what they should be doing differently to turn their fortunes around. The good news is that it doesn't have to stay this way!Among other things, Tim and Steve discussed:Tims’ backstoryHow Rialto Marketing startedThe importance of having a marketing planThe ideal components of your marketing planWhy integrate your marketing plan with your organization's overall strategyThe magic of one-page marketing plansB2B marketing plans in generalYou can learn more about Tim here:Follow Tim on LinkedInYou can learn more about Rialto Marketing here:https://www.rialtomarketing.com/the-roi-online/Read the books mentioned in this podcast:The Golden Toilet by Steve BrownThinking of starting your own podcast? Buzzsprout’s secure and reliable posting allows you to publish podcasts online. Buzzsprout also includes full iTunes support, HTML5 players, show statistics, and WordPress plugins. Get started using this link to receive a $20 Amazon gift card and to help support our show!Support the show (https://cash.app/$stevemfbrown)
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