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Episode 11 of 35

EP #11 Design A 1st Class B2B Landing Page: The Ultimate 7 Step Framework w. Oli Gardner

24:41
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In this interview, the angle is a bit different: How to optimize a B2B landing page. In this episode, the co-founder of Unbounce, Oli Gardner explains the 7 step framework that B2B companies can use to optimize their landing page and take it from nay to yay. He also goes over what elements to include and exclude - and you can get his verdict on the highly debated pop-ups, including his best practices. Learn more about the 7 principles of conversion centered design: https://unbounce.com/conversion-centered-design/