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Lindsay Jordan on Giving

From Audio: Lindsey Jordan and Write on Fundraising

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station description Learning and Talking to the Change Agents of Tulsa and Oklahoma
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Duration: 03:56
How foundations stepped up during this pandemic
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How foundations stepped up during this pandemic
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saying Still, like just like zoning out. You could do for a while, but like actually trying to be present. But still, it's hard. I mean, there's literally meditation classes on how to do that on day. I can't get through those without needing to go do something else. So e noticed now like you have. I mean, offices were all working remotely of these days. But you have. You have employees now in Oklahoma City and in Fayetteville. Correct? Yep, Way opened in Oklahoma City right before Cove. It hit and then we took our time with Fayetteville because we were opening an office during a pandemic and that was a bit touch and go. But yeah, we're up and running in all three now. So I remember when the Pandemic first darling the first couple of months from March to June, there were love like articles in the nonprofit world about how like foundation giving had increased during that time, and I'm wondering, did that continue? And how did nonprofits handle the end of summer fiscal year slash End of ask actual calendar year slash giving Tuesday slash all the other nonprofit fundraising days during this pandemic and How did that affect the work that right on fundraising does. So it's been uninterested in year for fundraising, right? Everybody made a lot of predictions in the spring about what was gonna happen. I honestly thought that the bubble might burst in foundation giving, mainly not necessarily because of the pandemic, but because it's been 10 years of great market conditions and private foundations. Corporate foundations have done really, really well. So I thought, Oh, maybe this is it. Like we've been waiting for the bubble to burst, this might be the thing. And just like in the great recession, we saw Foundation step up in a major way. This is actually something that we see in a crisis across the board, which I think is an incredible testament to what philanthropy is actually about. Even in the great recession, when we saw wealth and income nosedive for a lot of families, individual giving climbed to get increased. I think it was like 6% higher giving or something like that. We're gonna end this year with one of the biggest philanthropic booms that we've ever seen, and it's because foundations dug deep and they set up new funds and they dipped into their to their balance and to their principal to stretch and make things happen. Now that doesn't mean that every single non profit out there cleaned up shop this year because obviously that did not happen. I think that giving this year was more selective. Foundations really cared about the work that was happening on the front lines, obviously direct services, people who were feeding the hungry. Those were things that got a lot of attention and got a lot of money. The arts were really hurt this year. We had a couple of arts clients who made really hard decisions about their fundraising, and I honestly, I was a big proponent of them keeping going because I I felt like foundations and individuals. We're going to show up. But I think that a lot of people were just really nervous, especially folks who rely on performances, things like that where you can't have actually people in the seats. That's just really hard. But for 2020 21 is actually going to be, I think, more telling than 2020 because this was the year that everybody came together and stretched and dug deep and took care of all the people we needed to take care of on. I think at the end of the year we will see numbers that put other years to shame. And by the way, that's saying something because 2019 was also a huge year for giving because so many people were afraid of what changes to the tax code meant. Um, and everybody thought, Oh, God, all these changes that Trump has made No one's going to give well all the donors, like overcompensated for that basically and gave more than
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