Are we still in Podcasting 1.0? Of course not. But if you’re billionaire investor Mark Cuban, who is trying to sell everyone on his newest business venture, you might just be misinformed enough to say such a thing on stage.On this episode of the Q’d Up Podcast on Podcasting, John and Matt take a dee
Publish Date: Aug 18, 2021
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Are we still in Podcasting 1.0? Of course not. But if you’re billionaire investor Mark Cuban, who is trying to sell everyone on his newest business venture, you might just be misinformed enough to say such a thing on stage.On this episode of the Q’d Up Podcast on Podcasting, John and Matt take a deep dive into Mark Cuban’s comments at the Podcast Movement conference and how Fireside may (but likely won’t) revolutionize podcasting. The guys also discuss Megaphone’s newest audience insights tool, some of the latest podcast charts, and how podcasting is slowly taking over AM/FM radio stations. Matt and John end with Metallica entering the podcast game, their favorite Metallica songs and how Teddy Ruxpin is somehow involved.Listen to John and Matt discuss the latest podcasts statistics:Mark Cuban believes podcasting hasn’t changed (1:37)At the Podcast Movement conference, billionaire Mark Cuban hyped up one of his newest companies, Fireside, in a panel. In doing so, he also disparaged podcasting, saying it hasn’t changed since 2005. Matt and John discuss how Cuban is both right and wrong, and how Fireside doesn’t look to be changing that.Fireside & Libsyn’s alliance (9:16)Fireside is getting a huge boost in the form of partnering with Libsyn, one of the most well-known podcast hosts around. John and Matt break down what the partnership means for both companies and how it might help podcasters.Megaphone launches new insights (13:28)Libsyn wasn’t the only one making big announcements. Megaphone is launching an audience insights tool powered by Nielsen, the famous ratings company. However, is all that information actually useful to the average podcaster?iHeart’s second-quarter revenue report (20:16)iHeart, the current network leader in podcast downloads, saw significant growth in the second quarter of 2021. It points to continued growth in podcasting, something all podcasters surely love to hear.Podtrac - July 2021 (23:09)Matt and John take a look at the latest Podtrac numbers for July 2021 and talk about what’s changed since last month, and how Apple might somehow be responsible.The most downloaded podcasts (28:35)It’s not just about whole networks, however. John and Matt look at the most downloaded podcasts of the second quarter of 2021, both from Podtrac and Edison Research.NPR station adds podcast to its lineup (33:34)Podcasting continues to take over the AM/FM airwaves with NPR station WITF added “The Daily” to its schedule. Metallica is coming to podcast form (35:25)Legendary band Metallica is releasing an 8-episode series, taking a look at behind-the-scenes footage of making the Black album 30 years after it debuted. Support Q’d Up:Q’d Up - WebsiteQ’d Up - InstagramQ'd Up - TwitterJohn - EmailJohn - LinkedInMatt - TwitterLinks from the show:Inside Radio - Fireside Ignites At Podcast Movement, Announcing Libsyn AlliancePodcast Business Journal - Megaphone launches insights toolInside Radio - iHeart’s podcast revenue soars 152% during second quarterInside Radio - Podtrac July 2021Podtrac - Website<a href="https://podcastbusinessjournal.com/npr-station-adds-podcast-to-lineup/" rel="noopener noreferr