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Whisky entrepreneur David Vitale of Starward Australian Whisky

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station description A beer, wine and spirits podcast for adventurous drinkers.
‎Drinks Adventures
Duration: 25:49
Whisky company Starward is Australia's market leader, thanks to founder David Vitale's ambitious strategy of pursuing larger scale whisky production from the very beginning.This has meant that Starward Whisky has been able to offer its range of high quality whiskies at pretty affordable price points
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Whisky company Starward is Australia's market leader, thanks to founder David Vitale's ambitious strategy of pursuing larger scale whisky production from the very beginning.This has meant that Starward Whisky has been able to offer its range of high quality whiskies at pretty affordable price points.They commonly sit under the $100 mark in contrast to the routine pricing upwards of $200 a bottle that you see from most other Australian distillers.With David, I discuss this pricing differential and other challenges for Australian whisky, as well as his decision to relocate to North America to develop it as an export market.We also touch on Starward Whisky's recent expansion into distilling gin, which I remind David is something he said they would never do.And lastly, the company's entry into bottled whisky cocktails with the launch of the Starward New Old Fashioned.All other Drinks Adventures episodes, show notes, transcripts and many helpful links are available on the podcast website, DrinksAdventures.com.au, and you can email me at hello@drinksadventures.com.au.Follow James Atkinson on Facebook here, Instagram here and Twitter here.Theme music ‘Sandbox’ by Rudists.
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