Group 4 Created with Sketch.
Your changes have been saved
Episode 58 of 99

58. Why Peer to Peer Fundraising Should Be Mandatory

Duration: 48:14
When I talk about fundraising with leaders of small and midsize nonprofits, I frequently hear them tell me they want to increase their revenue either through grants or through fundraising events. Unfortunately, many of these nonprofit leaders don’t realize they’ve walked right past the low-hanging f
Snippets are a new way to share audio!
You can clip a small part of any file to share, add to playlist, and transcribe automatically. Just click the to create your snippet!
Snippets: Clips of 58. Why Peer to Peer Fundraising Should Be Mandatory that people like
There are currently no snippets from 58. Why Peer to Peer Fundraising Should Be Mandatory.
Snippets are an easy way to highlight your favorite soundbite from any piece of audio and share with friends, or make a trailer for Nonprofit Jenni Show
Playlists that 58. Why Peer to Peer Fundraising Should Be Mandatory appears on.
There are currently no playlists containing this audio.
Add this audio track to one of your playlists
Add to Playlist
Up Next
Full Description
Back to Top
When I talk about fundraising with leaders of small and midsize nonprofits, I frequently hear them tell me they want to increase their revenue either through grants or through fundraising events. Unfortunately, many of these nonprofit leaders don’t realize they’ve walked right past the low-hanging fruit, which is Peer to Peer Fundraising (also called P2P Fundraising). Whether you’ve tried P2P fundraising unsuccessfully in the past, you’re completely intimidated by the idea of asking your peers for money, or you just want to sharpen your P2P fundraising skills, you’ll love this week’s podcast episode! First, Jamie Lackey (CEO of Helping Mamas in Atlanta) tells me about the incredibly successful P2P fundraising events her organization’s supporters host while watching The Bachelor/The Bachelorette every week. She talks about how P2P fundraising is the easiest type of fundraising initiative because you can empower your donors and other supporters to run fundraisers for you with almost no staff involvement. She also describes what she includes in the Helping Mamas Fundraising Toolkit.   Then Kathryn Bennett (GivingMatters.com Manager at CFMT) explains how P2P fundraising works with online initiatives, including through Facebook fundraisers and 24 hour online giving days. Kathryn runs Middle Tennessee’s annual online day of giving called “The Big Payback,” and she explains how using a hashtag like #BigPayback, #GivingTuesday, or your community’s local hashtag isn’t enough to run a successful social media fundraiser.   Our guests this episode are: --Jamie Lackey from Helping Mamas --Kathryn Bennett from The Community Foundation of Middle Tennessee’s The Big Payback campaign   Our sponsors this episode are:--Little Green Light, Jenni’s favorite donor management system. Check out their free resource library full of ebooks about fundraising at www.littlegreenlight.com/jenni and use the discount code JENNI to receive $150 off your first year of donor management services.--DipJar, Jenni’s favorite alternative to cash donation boxes. Empower your donors to make credit card donations with DipJar’s fun light-up donation gadget! Visit dipjar.com/jenni for a 5% discount on your first purchase.  Nonprofit Jenni provides consulting services and coaching calls for nonprofits and social impact organizations seeking guidance in the areas of Marketing, Fundraising, Growth, and Starting Up. Visit nonprofitjenni.com to learn more. All information in the Nonprofit Jenni Show is very general in nature, and may not apply to your specific nonprofit organization. Please direct clarifying questions to Nonprofit Jenni by visiting nonprofitjenni.com. Produced by Wayfare Recording Co. Music by Emily Summers. ©2020 Nonprofit Jenni. All Rights Reserved.
Up Next
Add to playlist
New playlist

Embed

COPY
Embed Options
Create Playlist
Select the Station you want to upload this audio to
Station
0 / 140
0 / 2000
Playlist Icon Image:
(.jpg, .png, min size 500x500px)
Privacy
Subscribers
Your
voice
matters.
Discover & Listen to the world’s largest free collection of audio
Password reset

Enter your email address that you used to register. We'll send you an email with your username and a link to reset your password.



If you still need help, contact Vurbl Support
Password reset sent

You have been sent instructions on resetting you password to the email associated with your account. Please check your email and signing in again.


Back to Sign In
If you still need help, contact Vurbl Support
Your
voice
matters.
Discover & Listen to the world’s largest free collection of audio
Reset password

Please enter your new password below.



If you still need help, contact Vurbl Support
Your voice matters.
Discover & Listen to the world’s largest free collection of audio
Verify Email

Enter your email address that you used to register. We'll send you an email with a link to verify your email.



Cancel
Delete Profile
Are you sure? We will miss you :'(
Delete
Delete Audio
Are you sure?
Delete
Delete Playlist
Are you sure you want to delete this playlist?
Delete
Notifications Mark all as read
    You currently have no notifications
    Edit Snippet
    0 / 140
    0 / 140