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Gift Biz Unwrapped

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Have you thought about turning your hobby into a profitable small business? This podcast shows you how to do just that. Whether you want a side gig for some extra cash or to get out of your 9-5, the handmade products you make for fun can hold the key!

In each episode you'll hear steps and actions to take to start and grow a profitable business. It's created specifically for the handmade product business entrepreneur; a group I lovingly call Gifters, Bakers, Crafters, and Makers.

You're a fa… Continue Reading >>
Have you thought about turning your hobby into a profitable small business? This podcast shows you how to do just that. Whether you want a side gig for some extra cash or to get out of your 9-5, the handmade products you make for fun can hold the key!

In each episode you'll hear steps and actions to take to start and grow a profitable business. It's created specifically for the handmade product business entrepreneur; a group I lovingly call Gifters, Bakers, Crafters, and Makers.

You're a fabulous unique creative person and I'm here to help you get on the right path to making your vision a reality. There's a lot out there about building a service based business, some about building a product business, but handmade is different. There are specific nuances to handmade that we cover here.

Have you thought about starting a business but not sure what the first steps should be and you're afraid to do it "wrong?"

Have you started your business but it's not progressing as you had envisioned?

Are you confused a << Show Less
Featured Audio
376 – BASH – 4 Reasons Why Your Products Aren’t Selling Do you wonder why your products aren't selling?

It’s so discouraging. You put so much time into the creation of your products, setting up the display for a show, or getting your website just right.

Then - it’s go-time and the nightmare happens ... no or low sales. In this episode, you'll learn 4 things to review that may be producing these results. And the best part is … they’re fixable. Keep going!
What's In This Bash?
1. Free Training: 4 Reasons Your Products Aren't Selling

One crucial thing that sets you apart and increases sales
Specific product display mistakes that create confusion and stop shoppers from buying
What to do MORE of and LESS of to get more sales
The big mistake you might make when talking about your business

2. Q&A about this topic with Bash attendees.

Did your question get asked and answered? If not, come ask it in the Facebook Group.

3. Showcases

Attendees share new collaborations, upcoming events, and even discount promo codes.&lt; Tune in to grab these deals + get ideas for your own business! 

Listen to this FREE training to learn the 4 reasons why your products aren't selling and what to do about it. Plus much more!
Resources Mentioned:

Content for Makers
Gift Biz Unwrapped Merchandise Shop

Want to be part of the next BASH Party?
See upcoming Gift Biz Bash parties and grab your spot today! Don't delay - spaces are limited.
Join Our FREE Gift Biz Breeze Facebook Community
Become a Member of Gift Biz Breeze

If you found value in this podcast, make sure to subscribe so you automatically get the next episode downloaded for your convenience. Click on your preferred platform below to get started.

Apple Podcasts | Google Podcasts | Spotify

Thank you so much! Sue
Newest Audio
376 – BASH – 4 Reasons Why Your Products Aren’t Selling Do you wonder why your products aren't selling?

It’s so discouraging. You put so much time into the creation of your products, setting up the display for a show, or getting your website just right.

Then - it’s go-time and the nightmare happens ... no or low sales. In this episode, you'll learn 4 things to review that may be producing these results. And the best part is … they’re fixable. Keep going!
What's In This Bash?
1. Free Training: 4 Reasons Your Products Aren't Selling

One crucial thing that sets you apart and increases sales
Specific product display mistakes that create confusion and stop shoppers from buying
What to do MORE of and LESS of to get more sales
The big mistake you might make when talking about your business

2. Q&A about this topic with Bash attendees.

Did your question get asked and answered? If not, come ask it in the Facebook Group.

3. Showcases

Attendees share new collaborations, upcoming events, and even discount promo codes.&lt; Tune in to grab these deals + get ideas for your own business! 

Listen to this FREE training to learn the 4 reasons why your products aren't selling and what to do about it. Plus much more!
Resources Mentioned:

Content for Makers
Gift Biz Unwrapped Merchandise Shop

Want to be part of the next BASH Party?
See upcoming Gift Biz Bash parties and grab your spot today! Don't delay - spaces are limited.
Join Our FREE Gift Biz Breeze Facebook Community
Become a Member of Gift Biz Breeze

If you found value in this podcast, make sure to subscribe so you automatically get the next episode downloaded for your convenience. Click on your preferred platform below to get started.

Apple Podcasts | Google Podcasts | Spotify

Thank you so much! Sue
Tips & Talk 68 – 7 Business Best Practices You Should Know A few weeks back I was at a podcasting conference called Podfest. Seriously one of the best events I’ve ever attended in terms of learning timely and relevant new things and meeting the most incredible people.

How does this apply to you? You're not a podcaster (most likely) but, I see applications that most definitely apply as a handmade product maker. If you aren't doing them already, adding them in will strengthen your business and thereby improve your results. Hold out for the last one - it's a doosy and one I didn't know before.
Be part of the newest Gift Biz Opportunity!
The Gift Biz Bash offers you the chance to get added visibility for your business - for free. Who can't use that?! But seats are limited. To see the dates and times and to grab your spot, go through the link above.
Join our community of handmade product makers
Gift Biz Breeze is an active and inspiring group of creators at all levels of business development. Ask questions, see what others are working on, learn new things, it's all there and we're waiting for you to join us!
Finally, would you please leave a review? Thanks!
It helps other makers like you find the show and build their businesses too. You can do so right here: Rate This Podcast
375 – Thoughtful, Generous and Personal Selling with Kat McCoy of Best Kept Jewelry Concierge Does your selling experience help you create raving fans? Or does it push people away?

Today, we’re talking about selling - but in a different way than we ever have before.

Kat provides an upscale concierge experience and although high-end jewelry plays a role, it’s the service she provides that is her standout business asset. The customer experience you provide can set you apart too.

Kat is the owner of Best Kept Jewelry Concierge. She helps clients source the perfect piece of jewelry for milestone occasions including engagements, birthdays, holidays, and anniversaries.

Kat works with the nation's top designers, diamond dealers, wholesalers, jewelers, and collectors to find unique options for her clients.

She was inspired to start this business because she believes that a thoughtfully selected piece of jewelry is one of the most meaningful gifts you can give or receive.
How To Uplevel Your Selling Experience
In this episode, you’ll hear:

great tips on confidently presenting the value of your products as it relates to your price
setting customer expectations
the value of a high-touch moment
and the mindset of radical generosity and abundance as it relates to selling

Tune in now to hear exactly how you can uplevel your selling experience AND set yourself apart in the market!
Resources Mentioned

Content for Makers
Save your seat for the next BASH Party - it's free!

Kat's Contact Links
Website |  Instagram



Join Our FREE Gift Biz Breeze Facebook Community
Become a Member of Gift Biz Breeze

If you found value in this podcast, make sure to subscribe so you automatically get the next episode downloaded for your convenience. Click on your preferred platform below to get started.

Also, if you'd like to do me a huge favor - please leave a review. It helps other creators like you find the show and build their businesses too. You can do so right here: Rate This Podcast

Apple Podcasts | Google Podcasts | Spotify

Thank you so much! Sue

Know someone who needs to hear this episode?
Click a button below to share it!
Tips & Talk 67 – How a Blog Grows Your Product Based Business Maybe you’re like most … defaulting to the idea that blogs aren’t meant for your handmade product-based business. My aim in this episode is to help you see this differently by sharing 5 Ways a blog can benefit and grow your business.

Am I here to convince you to start a blog tomorrow? No. But I want you to understand the many ways a blog can be an asset and then you can make your own decision from there.
Be part of the newest Gift Biz Opportunity!
The Gift Biz Bash offers you the chance to get added visibility for your business - for free. Who can't use that?! But seats are limited. To see the dates and times and to grab your spot, go through the link above.
Join our community of handmade product makers
Gift Biz Breeze is an active and inspiring group of creators at all levels of business development. Ask questions, see what others are working on, learn new things, it's all there and we're waiting for you to join us!
Finally, would you please leave a review? Thanks!
It helps other makers like you find the show and build their businesses too. You can do so right here: Rate This Podcast
374 – BASH – How to Start Your Email List Today we're talking about how to start an email list for your business.

Now, more than ever, it's important to https://giftbizunwrapped.com/episodes/email-marketing-process (put email marketing into place). I know it can seem daunting but when you know the steps to getting started, you'll see it's not that difficult at all.

The subject of https://giftbizunwrapped.com/episodes/email-marketing-plan (email marketing) has been coming up more and more. More attention is being given to this than ever, everywhere I look!

https://giftbizunwrapped.com/episodes/social-medias-role-in-your-business (Social media) is changing and people are wondering what's going on. Email marketing is becoming known as the platform where you have the most stability.

That's what we talk about in this episode - specifically how to start your own email marketing program.
What's In This Bash Party?

Free Training on How To Start An Email List:

why email marketing is so important and how it adds value to your business

how to start an email list for your business

plus tips on what NOT to do





QandA on the topic with Bash attendees

Showcases - attendees share new https://giftbizunwrapped.com/episodes/host-your-own-handmade-craft-show (collaborations), upcoming events, and even discount promo codes. &lt;&lt; Listen now to grab these deals + get ideas for your own business!



Tune in to this FREE training to learn how to start an email list AND hear about new promotions and exciting announcements!
Resources Mentioned:

https://giftbizunwrapped.com/episodes/5-gift-biz-growth-stages (Bash #1 - 5 Gift Biz Growth Stages)

https://suemonhait.lpages.co/content-for-makers/ (Content for Makers)

https://giftbizunwrapped.com/shop/ (Gift Biz Unwrapped Merchandise Shop)



Interested in being part of the next Bash Party?
https://go.oncehub.com/GiftBizBash (See upcoming Gift Biz Bash parties and grab your spot today!) Don't delay - spaces are limited.
Join Our FREE Gift Biz Breeze Facebook Community
https://www.facebook.com/groups/GiftBizBreeze (Become a Member of Gift Biz Breeze)

If you found value in this podcast, make sure to subscribe so you automatically get the next episode downloaded for your convenience. Click on your preferred platform below to get started.

https://podcasts.apple.com/us/podcast/gift-biz-unwrapped/id986323267 (Apple Podcasts) | https://podcasts.google.com/?feed=aHR0cDovL3d3dy5naWZ0Yml6dW53cmFwcGVkLmNvbS9mZWVkL3BvZGNhc3Q=andinf_contact_key=f00b9b282a6156da6dc2e642eb167c2f680f8914173f9191b1c0223e68310bb1 (Google Podcasts) | https://open.spotify.com/show/380HmeoVquMHRzOepaoF0s (Spotify)

Thank you so much! Sue
Tips & Talk 66 – The Wrong Way to Start a Business It’s easy to start a business. What’s hard is to stay in business! There are a variety of reasons why businesses fail at such a high rate. And of course, nobody takes actions intentionally that will set them back. But that’s exactly what’s happening to most business startups. In the end, their initial actions never gave them a fair chance of survival right from the start.

When you first learn about a new business in town, you hear the name, perhaps see their logo, take a look at the products they offer, things like that – right? These are the first things intuitively you would put in place for your new business because they are the things you know and see about a business from an outsider perspective.

Yet there is a critical step that should be taken before doing any of these things. It’s missed because people just don’t know. And it’s this most-important first step that, when not taken, leads to many many handmade product businesses closing down.

Let’s get into the details of what to do first so your business is set up for success.
Be part of the newest Gift Biz Opportunity!
The Gift Biz Bash offers you the chance to get added visibility for your business - for free. Who can't use that?! But seats are limited. To see the dates and times and to grab your spot, go through the link above.
Join our community of handmade product makers
Gift Biz Breeze is an active and inspiring group of creators at all levels of business development. Ask questions, see what others are working on, learn new things, it's all there and we're waiting for you to join us!
Finally, would you please leave a review? Thanks!
It helps other makers like you find the show and build their businesses too. You can do so right here: Rate This Podcast
373 – How And Why To Get Your Product Sustainability Score With Austin Simms of Dayrize Have you ever given thought to how sustainable your products are?

Of course, you talk about the benefits of your products for your customers, like containing only healthy or all-natural ingredients – but how about what they do to support the environment?

These are two different things and they don’t automatically go hand in hand.

In this episode, you’ll hear things you may never have considered in regard to the various ways a product can affect our world. Austin shares with us 5 different dimensions of product impact.

There’s no doubt this is a hot topic no matter where you fall on the global warming discussion. So being informed is just smart. And using it to strengthen your business AND do the earth some good is even better.

After 20+ years spent working at major corporations like Nike, Philips and Brooks Running, Austin had a desire to use his skills to address climate change.

Austin believes that putting the power in consumers’ hands is important to make real change. He recognizes that the first thing that consumers need is access to information to make better decisions.

That’s why he co-founded Dayrize in 2019; to make impact assessment transparent for businesses and consumers.

Austin believes commerce and sustainability are linked, and business needs to be
How & Why To Get Your Product Sustainability Score
In this fascinating conversation, we discuss:

How Austin identified this need in the market and created his startup
Balancing incorporating customer feedback while staying true to your values & principles
The 5 dimensions of product sustainability (including things you never thought of!)
Busting myths about sustainability &lt;-- Listen to the full episode for these surprises!
The importance of allowing consumers to make better-informed decisions by providing more information about your product
Visibility opportunities associated with a sustainability score
How to get started to get your product sustainability score
Plus lots more!

Tune in now to discover the benefits of getting sustainability scores for your handmade products + how to get started!
Resources Mentioned

Content for Makers
Click here to join me at the next BASH party. It's free!
Visit the Merchandise Shop

Contact Links
Website | Instagram | Facebook | Linkedin



Join Our FREE Gift Biz Breeze Facebook Community
Become a Member of Gift Biz Breeze

If you found value in this podcast, make sure to subscribe so you automatically get the next episode downloaded for your convenience. Click on your preferred platform below to get started.

Also, if you'd like to do me a huge favor - please leave a review. It helps other creators like you find the show and build their businesses too. You can do so right here: Rate This Podcast

Apple Podcasts | Google Podcasts | Spotify

Thank you so much! Sue

Know someone who needs to hear this episo
Tips & Talk 65 – What To Do About Your Lurkers People come in your shop or show booth, pick things up, chat for a while and don’t buy. Or your Facebook page has hundreds or even thousands of followers, many who contribute by posting and commenting but they never support you through sales or take part in your special promotions. Or there’s a lot of traffic to your website but conversions to purchases are few.

What should you do about your lurkers? Here’s my answer - everything and nothing. I explain in the show today.
Be part of the newest Gift Biz Opportunity!
The Gift Biz Bash offers you the chance to get added visibility for your business - for free. Who can't use that?! But seats are limited. To see the dates and times and to grab your spot, go through the link above.
Join our community of handmade product makers
Gift Biz Breeze is an active and inspiring group of creators at all levels of business development. Ask questions, see what others are working on, learn new things, it's all there and we're waiting for you to join us!
Finally, would you please leave a review? Thanks!
It helps other makers like you find the show and build their businesses too. You can do so right here: Rate This Podcast
372 – BASH – What REALLY is Social Media’s Role in Your Business? Today’s topic couldn’t be more timely with all the questions, concerns, and what seems like daily changes happening in the social media landscape.
👉 Are you spending a lot of time on social media tasks because you’re clear on specifically what it can do for your business?
👉 Or are you doing it because everyone else is?
It’s time to break through all the social media hype and determine exactly where social media should fit into your business and the purpose it serves.

It’s not the same for everyone and I may just surprise and give you some peace around social media and its role.
What's In This Bash Party?

LEARN how social media fits into your handmade product business promotional plan and what to post based on your stage of business.
HEAR Q&A on this training with Bash attendees
DISCOVER attendees share their upcoming events, unique collaborations, and discount promo codes! &lt;&lt; Tune in to grab these deals + get ideas for your own business! 

Tune in now to finally get clear on social media's role in your business, how to make it work for you, and hear the Q&A. Plus, hear the attendees' promotions and upcoming events! 
Resources Mentioned:

Bash #1 - 5 Gift Biz Growth Stages
Content for Makers
Merchandise Shop

Join Me At The NextBash Party!
See upcoming Gift Biz Bash parties and save your spot now. Don't delay - spaces are limited!
Join Our FREE Gift Biz Breeze Facebook Community
Become a Member of Gift Biz Breeze

If you found value in this podcast, make sure to subscribe so you automatically get the next episode downloaded for your convenience. Click on your preferred platform below to get started.

Apple Podcasts | Google Podcasts | Spotify

Thank you so much! Sue
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