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Daily news about the global podcasting and on-demand audio industry. Curated by James Cridland editor@podnews.net - visit podnews.net to subscribe to our free newsletter for all the links and more Continue Reading >>
Daily news about the global podcasting and on-demand audio industry. Curated by James Cridland editor@podnews.net - visit podnews.net to subscribe to our free newsletter for all the links and more << Show Less
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Two legal filings that could challenge podcasters Visit https://podnews.net/update/scales-of-justice for all the links, and to get our newsletter.
Legal trouble #1: The UK's Advertising Standards Authority has upheld a complaint made against Huel and The Diary of a CEO with Steven Bartlett that a host-read podcast ad was not identified as an ad, and that it was &quot;in a similar style and tone to the editorial material and therefore not differing significantly between the two&quot;. As PodMov Daily suggests, the ruling is worth taking note of.
Legal trouble #2: Oprah Winfrey's company has filed a lawsuit against fan podcast Oprahdemics from Radiotopia. The filing claims that Oprah's trademarks are being misused, and that its an unauthorized attempt by the hosts to capitalise from “The Oprah Effect.” Perhaps all fan podcasts may be on dubious legal territory, given that they need to use trademarked names to make it obvious what they're about.
In The Squeeze, Skye Pillsbury highlights a company selling a podcast training program for $4,000 which Pillsbury suggests is little more than an unpaid internship.
Classifieds - your job or ad hereWhat are the top search queries for your show? 🔍 &mdash; Find out for which search queries your show ranks within Apple Podcasts and Spotify. Boost your ranking on those keywords and start growing your audience with Voxalyze!Host your podcast videos the right way! &mdash; Video podcasts have the potential to attract millions of viewers and listeners simultaneously. Disctopia allows you to upload podcast videos and automatically add them to your RSS feed - It's Magic!The world's largest conference for podcasters &mdash; returns this summer to Dallas! 💣 🎉 PRICES GO UP THIS WEDNESDAY to join thousands of podcasters at the one can't-miss podcast event of the year: Podcast Movement 2022. Plus code PODNEWS saves $50!Business & Legal Fundamentals For Podcast Growth & &mdash; What if getting the "legal stuff" for your podcast was fast, easy and do-it-yourself-able?

Join The Podcast Lawyer™ Gordon Firemark for this free online workshop. August 16th 9am PDTPodcast hosting company CoHost has gained IAB Certification for its analytics. The company launched in May.
The Publisher Podcast Summit, on Oct 5 in London, has released its agenda. Use PODNEWS15 to save 15%.
Advertising on ARN's iHeartPodcast Network Australia is twice as effective as the global benchmark, according to new figures from Podsights.
The Podcast Bus claims it is <a href="https://jewishjournal.com/community/350662/step-into-the-podcast-bus-a-new-recording-studio-on-wheels/?utm_source=podnews.net&utm_medium=rss&utm_campaign=p
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Language is important Language is good for podcasts, it seems
Top 3 Podcasts this week - Aug. 9th 2021 These top 3 rarely change.
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Two legal filings that could challenge podcasters Visit https://podnews.net/update/scales-of-justice for all the links, and to get our newsletter.
Legal trouble #1: The UK's Advertising Standards Authority has upheld a complaint made against Huel and The Diary of a CEO with Steven Bartlett that a host-read podcast ad was not identified as an ad, and that it was &quot;in a similar style and tone to the editorial material and therefore not differing significantly between the two&quot;. As PodMov Daily suggests, the ruling is worth taking note of.
Legal trouble #2: Oprah Winfrey's company has filed a lawsuit against fan podcast Oprahdemics from Radiotopia. The filing claims that Oprah's trademarks are being misused, and that its an unauthorized attempt by the hosts to capitalise from “The Oprah Effect.” Perhaps all fan podcasts may be on dubious legal territory, given that they need to use trademarked names to make it obvious what they're about.
In The Squeeze, Skye Pillsbury highlights a company selling a podcast training program for $4,000 which Pillsbury suggests is little more than an unpaid internship.
Classifieds - your job or ad hereWhat are the top search queries for your show? 🔍 &mdash; Find out for which search queries your show ranks within Apple Podcasts and Spotify. Boost your ranking on those keywords and start growing your audience with Voxalyze!Host your podcast videos the right way! &mdash; Video podcasts have the potential to attract millions of viewers and listeners simultaneously. Disctopia allows you to upload podcast videos and automatically add them to your RSS feed - It's Magic!The world's largest conference for podcasters &mdash; returns this summer to Dallas! 💣 🎉 PRICES GO UP THIS WEDNESDAY to join thousands of podcasters at the one can't-miss podcast event of the year: Podcast Movement 2022. Plus code PODNEWS saves $50!Business & Legal Fundamentals For Podcast Growth & &mdash; What if getting the "legal stuff" for your podcast was fast, easy and do-it-yourself-able?

Join The Podcast Lawyer™ Gordon Firemark for this free online workshop. August 16th 9am PDTPodcast hosting company CoHost has gained IAB Certification for its analytics. The company launched in May.
The Publisher Podcast Summit, on Oct 5 in London, has released its agenda. Use PODNEWS15 to save 15%.
Advertising on ARN's iHeartPodcast Network Australia is twice as effective as the global benchmark, according to new figures from Podsights.
The Podcast Bus claims it is <a href="https://jewishjournal.com/community/350662/step-into-the-podcast-bus-a-new-recording-studio-on-wheels/?utm_source=podnews.net&utm_medium=rss&utm_campaign=p
Spotify adds filter tabs for podcasts and music Visit https://podnews.net/update/spotify-filters for all the links, and to get our newsletter.
Spotify is adding additional filter tabs in its app to allow users to choose separated views for podcasts or music from the front page. (Contrary to reports, it isn't separating podcasts and music - just allowing users to see an additional view that does that.)
Veritone's financial report for Q2/22 shows revenue up 78% year-on-year. It was below expectation, leading to a stock market slide. Neither their release, nor their earnings call, mentioned podcasting once.
ICYMI: Sounds Profitable, with Podsights, published a piece on programmatic advertising for podcasters and how to get started.
Classifieds - your job or ad hereWhat are the top search queries for your show? 🔍 &mdash; Find out for which search queries your show ranks within Apple Podcasts and Spotify. Boost your ranking on those keywords and start growing your audience with Voxalyze!There's still time to save 💰 to Podcast Movement &mdash; Prices go up WEDNESDAY for the podcaster event of the year. Thousands of podcasters from around the world are coming to Dallas this August, and we want you there... plus code PODNEWS will save you $50Monetise your podcast with a digital product? &mdash; Tune in to Socialette podcast for bite-sized lessons in launching a digital product and running an online business. 500+ episodes available to binge listen now.Build your own podcast community today! &mdash; Forget emails and google forms, simply start an audio-friendly discussion on Clever FM to talk with your listeners. Get feedback, exchange ideas, and learn what they love about you. Free trial! 🎉Clubhouse is to undergo a &quot;huge evolution&quot; to add individual communities, or &quot;Houses&quot;, to the app.
When do people listen to podcasts? Edison Research have shared some data suggesting that a quarter of all podcasts are listened-to between 6am-10am, the traditional peak time for broadcast radio.
Independent production company Goat Rodeo will work with PRX Productions in a new creative and strategic partnership, the companies have announced.
Jam Street Media has announced a number of new consulting partnerships, and a deal with the fast-growing audio platform Sounder.
Apple TV+ has signed a deal with Futuro Media to make original podcasts.
Launched today, PodPay Invest is a new crowdfunding website aimed at podcasters.

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Tips and tricks

The five most common podcast launch mis
How to get started with programmatic advertising Visit https://podnews.net/update/programmatic-how-to for all the links, and to get our newsletter.
How do you get started with programmatic advertising on your podcast? Bryan Barletta from Sounds Profitable has written a helpful guide with everything you need to know to earn money.
Podcast hosting company Disctopia has launched its own mobile app, promising &quot;millions of podcasts&quot; and &quot;podcast videos of all your favorite podcast shows&quot;. It also contains music; it's available for iOS and Android.
HubSpot is looking for emerging podcast creators. You could earn host pay, a marketing budget, operational support and cross-promotion through HubSpot’s existing podcast network. You've until this Friday to apply…
Classifieds - your job or ad herePM22 Prices go up TONIGHT! Save big 💲 today only! &mdash; The world's largest conference for podcasters and podcast industry professionals is this summer, and we want you there. Save your 💸 by registering by tonight by midnight, PLUS code PODNEWS saves $50!Freelance Audio Engineer &mdash; Credits for major series. Specialist in remote production and post-production for podcasts and audio-on-demand. Consult. Sound design. Edit. Mix. Assist with any aspect of your production workflow.Start Your Career In Podcasting &mdash; Register for our online course Podcasting: Telling Stories In Sound from UC Berkeley Advanced Media Institute.The finalists have been announced for the 17th annual People’s Choice Podcast Awards. The winners will be announced on Sep 30.

People

Daniel Karlsson has been made Vice President of Market Development & Global Strategy at Triton Digital. He started work at Triton Digital in 2008, and has been with the company a total of thirteen and a half years.
Oscar Sermeno has been promoted to VP of Market Development for the Americas at Triton Digital. He's been with Triton for ten years.
Michael Chien is now Vice President of Advertising Product Strategy at Triton Digital. Based in San Mateo, he was with audio ad platform Jelli.

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Tips and tricks

Rephonic has released a Canva template to help you design a nice-looking media kit.
Podcast hosting company Transistor has shared tips and tricks for Podcast Movement 2022, from when to go to what to do.

Podcast News

The Sport is brand new from LiSTNR and Schwartz Media, and &quot;will delve into back page stories with front page analysis.&quot;
Previously On... The
Podtrac to measure sales networks Visit https://podnews.net/update/podtrac-snr for all the links, and to get our newsletter.
Podtrac is to add a Sales Network Ranker report in Q3 this year, according to emails from ART19 to some of its customers.

A ranker already exists through Edison Podcast Metrics; SXM Media is #1. SXM aren't measured by Podtrac, though.
Wondery Sales Network shows, including those on ART19's Targeted Audience Solution, will be part of this new Podtrac Sales Network Ranker. A Podtrac prefix will be added to these feeds automatically, unless creators opt out.


Apple Podcasts has updated its Social Post Generator to help you showcase your podcast, channel, or if you've made the charts, on its platform. Here's a link to the tool.
UK podcast publisher Auddy has raised £2.5m (US $3m) in funding.
Classifieds - your job or ad hereWhat are the top search queries for your show? 🔍 &mdash; Find out for which search queries your show ranks within Apple Podcasts and Spotify. Boost your ranking on those keywords and start growing your audience with Voxalyze!Getting less than 1,000 downloads per episode? &mdash; Download your FREE Podcast Growth Scorecard! This tool helps you focus your podcast marketing so that you can spend your time on the marketing activities that have the most impact on podcast growth.How Indie Podcasters Win &mdash; Subscribe to the Scrappy Podcasting Newsletter for one 2-minute idea per week on how to punch above your weight as a small but mighty show.The world's largest conference for podcasters &mdash; returns this summer to Dallas! 💣 🎉 PRICES GO UP THIS WEDNESDAY to join thousands of podcasters at the one can't-miss podcast event of the year: Podcast Movement 2022. Plus code PODNEWS saves $50!Wish you could hear from your listeners? &mdash; Forget emails and google forms, simply create an audio-friendly Q&A on Clever FM and start talking to your listeners. Get feedback, exchange ideas, and learn what they love about you. Free trial! 🎉Megaphone had some issues with delivering podcast audio for a short time on Monday.
The winners of the Adweek Podcast of the Year Awards 2022 were announced.
Blubrry has partnered with Descript to allow Descript users to publish their edited podcasts directly from the app. Blubrry joins Buzzsprout, Captivate, Castos, Hello audio, Podbean, Podcast&middot;co and Transistor with this functionality. Blubrry publishing is also available directly from Hindenburg.

People

Richard Cooke has been hired by US broadcaster Sinclair Broadcast Group as its first &quot;VP of Audio Programming&quot; to focus on podcasting. He was with Cadence13 as VP of P
A top 100 hit in Apple Podcasts with just 10 listens Visit https://podnews.net/update/apple-charts-10 for all the links, and to get our newsletter.
How many downloads gets you into the Apple Podcasts charts? Tanner Campbell managed to get into the top 100 in the US Books category last Friday with just 10 listens and 24 followers. He writes more on Twitter; and will report back after a month with more detail about what he's learnt about the Apple Podcast charts - and the importance of choosing an appropriate category.

Does it make a difference? In November last year, Steffan Garrero got into the top 50 using social media; but it had no effect on his overall downloads. Here's more about how the charts work.


Dan Misener and Jonas Woost have founded Bumper, a podcast growth agency. The co-founders, both formerly of Pacific Content, will work with organisations on audience development strategies, marketing and promotion.

Dan Misener will be a guest on Podland this week.


Audacy released its financial report for Q2/22. The company made $69m from &quot;digital&quot;, including podcasting, up 18% year-on-year. Podcast downloads grew 40% year-over-year; revenue from podcasts was up in the &quot;upper teens&quot;, though (unlike others this week) the company didn't give numbers. Overall, the company was &quot;adversely impacted by declining macroeconomic conditions and ad market headwinds&quot;.

The company also revealed that it has signed to represent CBS Sports podcasts.


Classifieds - your job or ad hereSubscribe to Podcasting Business School &mdash; Learn how to love your podcast like a hobby, AND build it like a business. The focus of this show is to help podcasters increase their downloads, level up audience engagement, and start to monetize.What are the top search queries for your show? 🔍 &mdash; Find out for which search queries your show ranks within Apple Podcasts and Spotify. Boost your ranking on those keywords and start growing your audience with Voxalyze!There's still time to save 💰 to Podcast Movement &mdash; Prices go up WEDNESDAY for the podcaster event of the year. Thousands of podcasters from around the world are coming to Dallas this August, and we want you there... plus code PODNEWS will save you $50How will web3 impact your podcast + business? &mdash; Listen to this episode of Socialette podcast for the lowdown on what web3 is and how it's going to change the way you market your podcast and business sooner than you think.Global's DAX has signed with Sounder to provide automated brand safety verification. Sounder’s solution will enable advertisers to purchase media across DAX’s podcast portfolio backed by the assurance that they adhere to brand safety guidelines, including those outlined by the IAB and GARM.
Spotify is advertising its comedy podcasts at the Edinburgh Fringe. Music news publisher Chris Cooke has <a href="https://www.facebook.com/chrisunlimited/posts/pfbid028fUfhW9qZrPpprsqphpWQSwQoeP3oNGQjES8saXoQZHbwA9vqjTucZtYYs7oKRMvl?utm_source=podnews.net&utm_medium=rss&utm_campaign=pod
Big US broadcasters release financials Visit https://podnews.net/update/financials-q222 for all the links, and to get our newsletter.
iHeartMedia released its Q2/22 financial report. The company made around $86m in revenue from podcasting last quarter, up by 60% year-on-year; podcasting accounts for 9% of the company's revenue.
Cumulus Media released its Q2/22 financial report. The company made around $15m in revenue from podcasting last quarter, up by 27% year-on-year; podcasting accounts for 6% of the company's revenue. The company warned of a tougher market environment.

Audacy's financial statement will be released later today.


Podcast host Transistor has made multiple improvements to its Dynamic Audio Insertion tool. Customers can now run multiple campaigns simultaneously. They can also enable/disable ad campaigns on individual episodes.
Classifieds - your job or ad hereBack to school: time to grow your show visibility &mdash; Check out how visible your podcast is and for which keywords it ranks within Apple Podcasts and Spotify. Boost its visibility and audience now with Voxalyze!The world's largest conference for podcasters &mdash; returns this summer to Dallas! 💣 🎉 PRICES GO UP THIS WEDNESDAY to join thousands of podcasters at the one can't-miss podcast event of the year: Podcast Movement 2022. Plus code PODNEWS saves $50!Create podcasts 10X faster and easier &mdash; A totally new way to podcast. Record asynchronous interviews at scale. Supercharge your content output now! Try it for free. For a limited time, get lifetime access at a huge discount on AppSumo.Flood Your Podcast With New Listeners &mdash; Growing your podcast is hard, reach passionate podcast listeners on the ad network built for podcast audience acquisition. Podnews's Editor, James Cridland, will be speaking at Podcast Movement 2022 on how podcasters can effectively boost discoverability. The session is part of Quill Inc. and CoHost’s Growth Track, which will cover various sessions around growth, audience engagement, podcast analytics, and maintaining motivation.
SoundCloud is to lay off 'up to 20%' of its global workforce. The company blames &quot;a significant company transformation&quot; and a challenging economy.
<a href="http://analytics.podtrac.com/blog/3axz27rzg4ge6he-zxz5j-9gxcg-2j6jy-34ffa-nm6er-3tw7c-emtp2-mdrry-ze339-de2x2
The podcasts that charge guests $50,000 Visit https://podnews.net/update/podcasts-charging-guests-stacks for all the links, and to get our newsletter.
Podcast guests are paying up to $50,000 to appear on popular shows, and the podcasts don't disclose it, according to a piece from Ashley Carman in Bloomberg. It quotes a number of podcasts who charge more than $30,000 per interview: which only added a full disclosure (an FTC requirement) after being contacted by Bloomberg for the story.

One subject of her report, podcast guest booking platform Guestio, has posted copy denigrating industry newsletters on their front page. In a coincidence, Ashley Carman is also to launch Soundbite, an industry newsletter with more in-depth reporting about the podcast and music industry.


Exclusive: One of the biggest podcasts in the world will be making it to Radiodays Asia in Kuala Lumpur in early September. Presenter Jackie Leonard, and Karen Martin, the Editor of the Global News Podcast from the BBC World Service, will be speaking in a two-day conference which will also include podcasters from across the world. The Global News Podcast was quoted as achieving 12m downloads a month in 2019. SquadCast's Arielle Nissenblatt and Podnews's James Cridland will also be speaking. You can buy tickets here.
Spotify has turned on podcasts for users in Ukraine. The music service had launched for Ukrainian users in July 2020. (The company pulled out of Russia completely in April this year; Podnews is also unavailable in Russia and Belarus).
Classifieds - your job or ad hereBack to school: time to grow your show visibility &mdash; Check out how visible your podcast is and for which keywords it ranks within Apple Podcasts and Spotify. Boost its visibility and audience now with Voxalyze!There's still time to save 💰 to Podcast Movement &mdash; Prices go up WEDNESDAY for the podcaster event of the year. Thousands of podcasters from around the world are coming to Dallas this August, and we want you there... plus code PODNEWS will save you $50HATE writing show notes? Let Capsho write them! &mdash; Capsho uses a mix of AI and Content Honey Traps to turn your episode audio file into a title and show notes and bonus: social media captions & promotional email! Redeem your free trial now
Wish you could hear from your listeners? &mdash; Forget emails and google forms; host an Audio-friendly Q&A with your listeners. Get feedback, exchange ideas, and discover what they love about you 💡. First 15 hosts get a free trial on Clever.fmEntertainment company Lionsgate has launched a podcast division, Lionsgate Sound. The company has revealed a slate of four initial shows, one for iHeartRadio, one for CBC.
Amazon and Wondery are to sponsor the International Women's Podcast Awards 2022, and have set up a fund to provide complimentary tickets for those who find the costs prohibitive. The awards have closed for entry; the event is on Sep 29 in London.
The median age of a US podcast listener, based on total podcast listening time, is 36, says new data released by Edison Research. (The median
Cleanfeed wins an Emmy Award Visit https://podnews.net/update/cleanfeed-wins-an-emmy for all the links, and to get our newsletter.
Online studio Cleanfeed has won an Emmy Award for Engineering, Science & Technology. The award is for the tool's role in the creation of the audio tracks for television series such as Star Trek: Discovery, The Crown and The Flight Attendant; Cleanfeed is also used by many podcasters for live studio links (including the podfather himself, Adam Curry). Mark Hills tells Podnews: &quot;Thank you to the community of podcasters who have been a major influence on Cleanfeed. Ideas originating from podcasting and audio drama have been an important part of the innovations in Cleanfeed that contribute to this Emmy Award.&quot;
Are programmatic ads bad for podcasting? Tom Webster, writing in Sounds Profitable, suggests it's more about creative execution (and bad assumptions) than technology.
The new Buzzsprout Ads have earned independent podcasters more than $100,000 so far, according to the company.
Classifieds - your job or ad herePM22 Prices go up TONIGHT! Save big 💲 today only! &mdash; The world's largest conference for podcasters and podcast industry professionals is this summer, and we want you there. Save your 💸 by registering by tonight by midnight, PLUS code PODNEWS saves $50!Host your podcast videos the right way! &mdash; Video podcasts have the potential to attract millions of viewers and listeners simultaneously. Disctopia allows you to upload podcast videos and automatically add them to your RSS feed - It's Magic!Get the Rumble Studio Lifetime Deal on AppSumo &mdash; Create podcasts 10X faster with a unique asynchronous interview system. Supercharge your podcasting in 2022. Get lifetime access for only $59, and save $$$. Hurry, offer ends soon!Be a better marketer in a world of DAOs and NFTs &mdash; Get our free 5-minute newsletter for ideas, inspiration and jargon-free lessons on using these emerging technologies in your marketing and content strategy.Is the BBC under-performing in podcasting? The BBC claims a new record number of weekly users for its audio app, BBC Sounds; but in the release, we learn there were 177m &quot;plays to on-demand radio and podcast content&quot; in Q2 on the app, and a further 264m &quot;global podcast downloads&quot; on third-party platforms. Assuming 50% of plays went to on-demand radio (which is probably a understatement), that suggests 117m podcast downloads a month overall, making the world's largest broadcaster smaller than the New York Times. (And even if plays aren't downloads, we know how many automated downloads aren't listened-to, and that doesn't change much).
TikTok filed for a trademark for TikTok Music in May, for (in part) &quot;providing on-line non-downloadable software that provides users with podcast and radio broadcast content&quot;. A podcast app?
Acast has signed a further ad sales agreement with The New York Times, monetising This American Life and Serial in the UK.
Blubrry has announced it is now offering its hostin
A smörgåsbord of good news in Acast’s Q2/22 Visit https://podnews.net/update/acast-crispbread for all the links, and to get our newsletter.
Acast has released the company's Q2/22 financial report. The Swedish company now hosts 66,000 podcasts (a record growth last quarter); the number of listens in the quarter increased 41% year-on-year. The company lost $11m in the quarter, though now expects to make EBITDA profit in 2024, earlier than previously expected. &quot;The heavy investment phase is now over&quot;, says CEO Ross Adams, noting that there has been a cooling of the advertising market globally.
Publisher and broadcaster Audacy has bought podcast app Moonbeam, according to Moonbeam's founder, Paul English. Moonbeam includes an AI machine-learning system for enhanced discoverability. Terms weren't given; indeed, Audacy has yet to announce the purchase.
Popular podcast app Pocket Casts has launched a new feature, folders, in their latest update. A paid feature for Pocket Casts Plus subscribers, it allows you to have, for example, folders full of news podcasts or comedy podcasts.
Classifieds - your job or ad hereBack to school: time to grow your show visibility &mdash; Check out how visible your podcast is and for which keywords it ranks within Apple Podcasts and Spotify. Boost its visibility and audience now with Voxalyze!How Indie Podcasters Win &mdash; Subscribe to the Scrappy Podcasting Newsletter for one 2-minute idea per week on how to punch above your weight as a small but mighty show.Getting less than 1,000 downloads per episode? &mdash; Download your FREE Podcast Growth Scorecard! This tool helps you focus your podcast marketing so that you can spend your time on the marketing activities that have the most impact on podcast growth.The world's largest conference for podcasters &mdash; returns this summer to Dallas! 💣 🎉 PRICES GO UP THIS WEDNESDAY to join thousands of podcasters at the one can't-miss podcast event of the year: Podcast Movement 2022. Plus code PODNEWS saves $50!Is the future &quot;sensory non-music audio&quot;? LiSTNR seems to think so: the Australian audio platform has worked with an AI company to produce a brown noise audio soundtrack designed to help you focus, and an ambient noise to help sleep.
Libsyn's AdvertiseCast reports that the average CPM for their marketplace for July was $23.60, up slightly from a year ago. The highest CPM category was technology, at $28.
Podhustlr seems to be a brand new podcast host.

Tips and tricks

Blubrry suggest how to find podcast advertisers you like (and will like you back).
Brianna Ansaldo writes a helpful guide on how to really annoy your podcast listeners.

People

Christiana Bren
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