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‎Product Nuggets

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Every day of creating digital products presents new challenges. Join seasoned designer Thomas Essl as he shares practical advice and insights from the intersection of business, technology, and design. No matter your role in a team or the size of your company; If you play a part in the digital economy, this is the podcast for you.
Topics covered include ethnography, research, product design, user experience, product management, AI (artificial intelligence) and more. Stay tuned for bonus episode… Continue Reading >>
Every day of creating digital products presents new challenges. Join seasoned designer Thomas Essl as he shares practical advice and insights from the intersection of business, technology, and design. No matter your role in a team or the size of your company; If you play a part in the digital economy, this is the podcast for you.
Topics covered include ethnography, research, product design, user experience, product management, AI (artificial intelligence) and more. Stay tuned for bonus episodes with eminent members of the industry.
If you have a thought or question you would like to share with me, you can do so via Twitter @Thomas_Essl or send an email to hello@thomasessl.com. << Show Less
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E22 How I use data and analytics to power product development I'll dive into what metrics I care about during product development and tell you about lesser-used methods of gathering insights about user behaviour and interactions with your product.Subscribe to my newsletter Seven Things and learn more at www.thomasessl.com/ or follow me on Twitter at https://twitter.com/Thomas_Essl---Music: Aeronaut by Blue Dot SessionsLegal notice: Any opinions expressed in this podcast are my own and do not represent those of any present or former employers.
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E22 How I use data and analytics to power product development I'll dive into what metrics I care about during product development and tell you about lesser-used methods of gathering insights about user behaviour and interactions with your product.Subscribe to my newsletter Seven Things and learn more at www.thomasessl.com/ or follow me on Twitter at https://twitter.com/Thomas_Essl---Music: Aeronaut by Blue Dot SessionsLegal notice: Any opinions expressed in this podcast are my own and do not represent those of any present or former employers.
E21 · Who are you? - Developing an identity A coherent identity guides everything from strategy and product decisions, to design, marketing and much more. It also helps build trust with customers. And it does not start with designing a logo...Subscribe to my newsletter Seven Things and learn more at www.thomasessl.com/ or follow me on Twitter at https://twitter.com/Thomas_Essl---Music: Aeronaut by Blue Dot SessionsLegal notice: Any opinions expressed in this podcast are my own and do not represent those of any present or former employers.
E20 · Organising content with Card Sorting (Research essentials #4) When working out how to organise things and what to call them, Card Sorting offers an easy and rapid research method to ensure that what seems obvious to you is also obvious to your users.Every successful product is built around a genuine human need. But you don't need to have an experienced researcher by your side to uncover user insights and guide your human-centred product development. Anyone on a team should know the basics and be able to even lead successful research sessions. This is the third episode in a mini-series to introduce you to those essentials.Subscribe to my newsletter Seven Things and learn more at www.thomasessl.com/ or follow me on Twitter at https://twitter.com/Thomas_Essl---Music: Aeronaut by Blue Dot SessionsLegal notice: Any opinions expressed in this podcast are my own and do not represent those of any present or former employers.
E19 · User testing (User research essentials for anyone #3) User testing helps you ensure that you're building your product in the right way before you go and actually do it, thus de-risking your work and avoiding wasted effort. This way, it is one of those activities that seems like a time sink, but actually saves you a ton of time. And as always, it doesn't have to be too complicated. Anyone can do it.Every successful product is built around a genuine human need. But you don't need to have an experienced researcher by your side to uncover user insights and guide your human-centred product development. Anyone on a team should know the basics and be able to even lead successful research sessions. This is the third episode in a mini-series to introduce you to those essentials.Subscribe to my newsletter Seven Things and learn more at www.thomasessl.com/ or follow me on Twitter at https://twitter.com/Thomas_Essl---Music: Aeronaut by Blue Dot SessionsLegal notice: Any opinions expressed in this podcast are my own and do not represent those of any present or former employers.
Ep 18 - Discovery interviews (User research essentials for anyone #2) Discovery interviews are a universally useful, flexible, and simple method to understand entire user journeys, build personas, and ground all work that follows.Every successful product is built around a genuine human need. But you don't need to have an experienced researcher by your side to uncover user insights and guide your human-centred product development. Anyone on a team should know the basics and be able to even lead successful research sessions. This is the second episode in a mini-series to introduce you to those essentials.Subscribe to my newsletter Seven Things and learn more at www.thomasessl.com/ or follow me on Twitter at https://twitter.com/Thomas_Essl---Music: Aeronaut by Blue Dot SessionsLegal notice: Any opinions expressed in this podcast are my own and do not represent those of any present or former employers.
Ep 17 - User research essentials for anyone #1: Start here Every successful product is built around a genuine human need. But you don't need to have an experienced researcher by your side to uncover user insights and guide your human-centred product development. Anyone on a team should know the basics and can even lead successful research sessions. All you need is a few basics to get going.In this episode, I'll share the few methods that cover the majority of my research needs, and a few guidelines that apply to almost all of them. Get ready and dive in!Subscribe to my newsletter Seven Things and learn more at www.thomasessl.com/ or follow me on Twitter at https://twitter.com/Thomas_Essl---Music: Aeronaut by Blue Dot SessionsLegal notice: Any opinions expressed in this podcast are my own and do not represent those of any present or former employers.
Ep 16 - Startup #3: From problems to product When faced with too many opportunities or problems to solve, nothing focuses the mind more than some good old prioritisation and refinement. We'll use a simple prioritisation technique and the Lean Business Canvas to move our project from a range of problems, towards a focused product business.Subscribe to my newsletter Seven Things and learn more at www.thomasessl.com/ or follow me on Twitter at https://twitter.com/Thomas_Essl---Music: Aeronaut by Blue Dot SessionsLegal notice: Any opinions expressed in this podcast are my own and do not represent those of any present or former employers.
EP 15 - Startup #2: Identifying Opportunities Too many great projects get stuck at the idea phase - either struggling to focus on one, or going with what will turn out to be one that's less than ideal. In this short episode, I share one simple technique that will help you find out where innovation can make a real difference.Subscribe to my newsletter Seven Things and learn more at www.thomasessl.com/ or follow me on Twitter at https://twitter.com/Thomas_Essl---Music: Aeronaut by Blue Dot SessionsLegal notice: Any opinions expressed in this podcast are my own and do not represent those of any present or former employers.
Ep 14 - Startup #1: Principles to get started and stay focused Kicking off a mini-series on starting up, before actually doing anything let's be clear on how we want to operate. Principles offer a handy tool to help you keep the eyes on the right ball. Here are seven to get you started.Subscribe to my newsletter Seven Things and learn more at www.thomasessl.com/ or follow me on Twitter at https://twitter.com/Thomas_Essl---Music: Aeronaut by Blue Dot SessionsLegal notice: Any opinions expressed in this podcast are my own and do not represent those of any present or former employers.
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