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The ROI Online Podcast

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Steve Brown believes you, the entrepreneur, are the invisible hero of today’s economy. You fight hard to create value for your customers and provide jobs for over half of the workforce. As an entrepreneur himself, Steve knows what you face today as you fight to grow your business. That’s why on The ROI Online Podcast, he introduces you to forward-thinking business leaders you can enjoy meeting. As you listen to these fun conversations, you’ll realize you’re not alone or crazy! Continue Reading >>
Steve Brown believes you, the entrepreneur, are the invisible hero of today’s economy. You fight hard to create value for your customers and provide jobs for over half of the workforce. As an entrepreneur himself, Steve knows what you face today as you fight to grow your business. That’s why on The ROI Online Podcast, he introduces you to forward-thinking business leaders you can enjoy meeting. As you listen to these fun conversations, you’ll realize you’re not alone or crazy! << Show Less
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[FF] Author Gino Wickman on What it Takes to Be an Entrepreneur: The ROI Online Podcast Ep. 115 Is it worth it to have your own business? Do you have what it takes to be an entrepreneur? On this Feature Friday episode of the ROI Online Podcast, Steve talks with entrepreneur and author Gino Wickman about what it takes to be an entrepreneur, how to find your true passion, and what the benefits are of owning your business.Gino has been an entrepreneur since the age of 21. He’s always had an obsession for learning what makes businesses and entrepreneurs thrive. Gino is the founder of EOS Worldwide, an organization that helps thousands of businesses implement EOS(R), the Entrepreneurial Operating System. There are more than 100,000 companies using the EOS tools worldwide. Now, Gino devotes his time and energy toward helping entrepreneurs-in-the-making take their own entrepreneurial leap.It’s totally normal to have second thoughts about leaving your monthly salary and starting a business of your own. There’s a lot at risk involved, but it is also very rewarding. And in these uncertain times, who better than to trust but yourself to create something incredible?Among other things, Gino and Steve discussed:The essential characteristics of an entrepreneurWhether entrepreneurs are born or madeStrengths and weaknesses of an entrepreneurThe benefits of an entrepreneurHow you can find your passion Whether or not entrepreneurs need a strategyThe main reasons entrepreneurs experience daily stressHow to stay positive as an entrepreneurYou can learn more about Gino here:Follow Gino on LinkedInVisit https://e-leap.com/ to Take the Free Entrepreneur-in-the-Making Assessment!Visit and Subscribe to the Entrepreneurial Leap YouTube ChannelRead the books mentioned in this podcast:The Golden Toilet by Steve BrownEntrepreneurial Leap by Gino WickmanThinking of starting your own podcast? Buzzsprout’s secure and reliable posting allows you to publish podcasts online. Buzzsprout also includes full iTunes support, HTML5 players, show statistics, and WordPress plugins. Get started using this link to receive a $20 Amazon gift card and to help support our show!Support the show (https://cash.app/$stevemfbrown)
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Using A.I. In Sales | Chad Burmeister Chad and Steve talk about the use of A.I. in sales and marketing, and its advantages.
The Most Effective Marketing Strategies | Will Leach Will talks about a strategy and tools that small-medium business owners can use to be more successful in marketing.
Optimistic VS Reserved Presentation | Will Leach Will Leach talks about the two types of clients and how you should be presenting your business to each type.
The Importance Connecting With Your Clients | Will Leach Will Leach and Steve Brown talk about the importance of connection in marketing and valuing emotions in marketing.
The Three Things Your Customers Need | Will Leach Will talks about the three Mindstates that entrepreneurs should provide to their customers, and what their benefits are.
Marketing Is For Humans | Will Leach Will talks about marketing, systems, and being human.
The Two Types Of Goals | Will Leach Will talks about the two types of goals, and how these are related to our lives.
How Can Your Brand Become More Human? | Will Leach Will Leach talks about how brands can become more human, what are the obstacles in achieving that, and what are its benefits to your business.
Curiosity and Success | Michael G. Dash Michael talks about the effect of curiosity, and how you can use it to your advantage, and to be successful.
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Playlists
Fern Brown - The Smartest Dog in Marketing Fern's a border collie, and she just so happens to be the smartest dog in marketing. Her blog is full of thoughts about everything from her favorite new sweater dress to why you should never touch your face with dirty hands. The ROI Online Podcast
Self-Publishing & Hitting It Big on YouTube - Fitness Author Dale L. Roberts Fitness author and YouTube expert Dale L. Roberts shares the one metric you need to build a YouTube channel that leaves people coming back for more. The ROI Online Podcast
Making Better Business Decisions - Entrepreneur Rob Te Braake Steve talks with business and finance consultant Rob Te Braake about how you can make better decisions when it comes to your business, what most CEOs overlook, and why your financial information is so crucial The ROI Online Podcast
Creating Extraordinary Value With Your Company - Josh Patrick Author, consultant and business owner Josh Patrick talks all about his latest book, having a functional relationship with your business, and how to create extraordinary value with your company and your life. The ROI Online Podcast
How To Tell A Compelling Story - Michael Hauge Steve talks with Michael Hauge, author, story expert, and coach about how to impact and inspire your audience, what makes a story worth telling, where to begin, and how all this can help your business grow. The ROI Online Podcast
Working ON Your Business Rather Than IN it - Robert Clinkenbeard Global business coach, business owner, and author, Robert Clinkenbeard talks about why personal growth is so important to grow your business, how you can better define your vision, and his “IronmanMindset” system. The ROI Online Podcast
Finding The Right Story For Your Business - Jason Seiden Steve talks with Jason Seiden, consultant and chief of BRNSTRM about helping businesses find the right story for right now, brand audits, messaging, and positioning strategy. The ROI Online Podcast
Simplifying Your Marketing - Tim Fitzpatrick business owner and marketing expert, Tim Fitzpatrick talks about developing and growing businesses, simplifying marketing, and implementing the right plan for your business. The ROI Online Podcast
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Newest Audio
Director Of Sales & Marketing Chase Buckner on the Perks of HighLevel: The ROI Online Podcast Ep.141 Running an agency has many hurdles, right? Luckily, there are many tools out there to help with that. In this episode of the ROI Online Podcast, we sat down with Chase Buckner, the Marketing and Sales Director of HighLevel, to learn how agencies and marketers can thrive with a simple all-in-one sales and marketing platform. Chase Buckner started in HighLevel, a marketing and sales platform that helps agencies and marketers thrive, as Manager of Customer Success and is now the Marketing and Sales Director. In his role, Chase manages the affiliate, paid ads, and organic content channels as well as the marketing team. He also owns Vallarta CoWork, located in Puerto Vallarta, Mexico. It’s the city&apos;s first coworking space with all the commodities you need to work peacefully.With HighLevel’s all-in-one marketing and sales platform, you can keep your tools in one place while saving money and streamlining your entire delivery process so you can focus on keeping your clients happy. It can also help you grow your agency by connecting you with the most successful agency owners on the planet who will be able to help you close more deals or allow you to offer more services.Among other things, Chase and Steve discussed:Chase’s backstory and experiences What HighLevel is and how it worksEasy ways to use HighLevel to grow your agencyHow HighLevel can set agencies and marketers up for success in the futureExciting new things coming to HighLevelYou can learn more about Chase here:Follow Chase on LinkedInRead the books mentioned in this podcast:The Golden Toilet by Steve BrownLearn more about Go High Level:https://www.gohighlevel.com/main-page?fp_ref=lewis-affiliates67Thinking of starting your podcast? Buzzsprout’s secure and reliable posting allows you to publish podcasts online. Buzzsprout also includes full iTunes support, HTML5 players, show statistics, and WordPress plugins. Get started using this link to receive a $20 Amazon gift card and to help support our show!Support the show
Entrepreneur R.T. Custer on Mastermind Groups as a Marketing Effort: The ROI Online Podcast Ep.140 Are you constantly looking for new marketing strategies that elevate your business? A mastermind is a brilliant way to go about it. In this episode of the ROI Online Podcast, we sat down with CEO & entrepreneur R.T. Custer to learn how to develop a mastermind, how to maximize its impact, and how to use it to grow your business.R.T. is the Co-Founder and CEO of Vortic Watch Co, a wristwatch manufacturing company. He’s also Chief Revenue Officier of Carter & Custer, a full-service advertising agency serving clients mostly through content and story-based marketing services.R.T. discovered that leaders like Walt Disney, Franklin D. Roosevelt, Benjamin Franklin, and Thomas Eidson all shared one secret that propelled them to success: each person was a member of a mastermind group. Masterminds are led by someone who starts the group as a way of helping people achieve a specific, common purpose. For example, the leader directing the mastermind might want to help people scale a business. Among other things, R.T. and Steve discussed:R.T.’s backstory and experiences How his company Vortic Watches startedMore about his agency Carter & Custer and the Fast Foundations MastermindHow to run a mastermindHow to create a mastermindHow to organize a mastermind groupYou can learn more about R.T. here:Follow R.T. on LinkedInRead the books mentioned in this podcast:The Golden Toilet by Steve BrownLearn more about R.T. businesses:https://carterandcuster.com/fast-foundations/https://carterandcuster.com/https://vorticwatches.com/Thinking of starting your podcast? Buzzsprout’s secure and reliable posting allows you to publish podcasts online. Buzzsprout also includes full iTunes support, HTML5 players, show statistics, and WordPress plugins. Get started using this link to receive a $20 Amazon gift card and to help support our show!Support the show
SEO Expert Michał Suski on How to Take Your Content Strategy to The Next Level : The ROI Online Podcast Ep.139 How can you truly know you’re delivering the best and most relevant content? This is an often asked question by entrepreneurs and luckily we have something that can help you grow your business. In this episode of the ROI Online Podcast, SEO Specialist and co-founder of Surfer Michał Suski explains how to merge content strategy, creation, and optimization into one smooth process to grow your brand and business.Michał  is a SEO Specialist, he joined the IT industry during his last year at university and five years later he became a co-founder of Surfer which is a modern SEO tool that helps efficient teams stay ahead of the game. Surfer is a bootstrapped company, profitable, and growing constantly. Michał’s responsible for educating customers, introducing Surfer into their processes, business development, and partially the product growth direction.If you’re wondering how you can create content that ranks on the first page of Google, better your strategy and grow your company you should definitely stay and listen!Among other things, Michał and Steve discussed:Michał ’s backstory and experiences How his company “Surfer” started The importance of having a great content strategyHow to cheat Google SEOHow to write a good description for SEOHow to make money off of SEOHow important are blogs to SEOHow much do SEO writers makeYou can learn more about Michał here:Follow Michał on LinkedInYou can learn more about Surfer here:https://surferseo.com/Read the books mentioned in this podcast:The Golden Toilet by Steve BrownThinking of starting your own podcast? Buzzsprout’s secure and reliable posting allows you to publish podcasts online. Buzzsprout also includes full iTunes support, HTML5 players, show statistics, and WordPress plugins. Get started using this link to receive a $20 Amazon gift card and to help support our show!Support the show (https://cash.app/$stevemfbrown)
CEO Kate Bradley on Using AI to Write Better Content: The ROI Online Podcast Ep.138 Want to publish content on a regular basis without adding more work to your plate or more employees to your team? In today’s world, content is a necessity, but creating it regularly can be a headache. Luckily, it’s actually not that hard to create content people will love. In this episode of the ROI Online Podcast, CEO Kate Bradley Chernis explains how you can use artificial intelligence in your marketing, tips for creating a better social media presence, and a social media content tool that makes posts easy.Kate went from being a DJ, to owning a marketing agency that worked with large organizations, to finally creating a software (Lately) that uses AI to grow your business, along with an amazing team. Lately helps you write better marketing content with help from artificial intelligence and software automation.The world evolves everyday, and so does the technology you need to adapt. Making sure your marketing strategy is always evolving as well and including elements like AI can ensure your business keeps progressing and meeting your customers’ needs.Among other things, Kate and Steve discussed:Kate’s backstory and experiences The challenges she faced starting her businessThe importance of having AI in your marketing Elements that should be included in a robust social media strategyWhy social media is a must for an inbound marketing strategyHow to create a social media strategy without losing sleepYou can learn more about Kate here:Follow Kate on LinkedInFollow Kate on Twitter You can learn more about Lately.ai here:https://www.lately.ai/Read the books mentioned in this podcast:The Golden Toilet by Steve BrownThinking of starting your own podcast? Buzzsprout’s secure and reliable posting allows you to publish podcasts online. Buzzsprout also includes full iTunes support, HTML5 players, show statistics, and WordPress plugins. Get started using this link to receive a $20 Amazon gift card and to help support our show!Support the show (https://cash.app/$stevemfbrown)
Fern is Hungry Fern wants her dinner , please.
[FF] Entrepreneur Rob Te Braake on Making Better Business Decisions: The ROI Online Podcast Ep.136 Would you like to impact your customer’s lives and make more money in the process? You need a compelling story for your business or brand. In this Feature Friday episode of the ROI Online Podcast, Steve talks with business and finance consultant Rob Te Braake about how you can make better decisions when it comes to your business, what most CEOs overlook, and why your financial information is so crucial.Rob is an entrepreneur and founder of Insight Matters, which provides financial reporting & analysis to small & mid-sized consultancies and agencies because they deserve the same insights as corporate CEOs. Rob started his career in the corporate world full of management meetings and delegated responsibilities. He quickly shifted to entrepreneurship, but after running several ventures across the globe, he realized he had the skills to better serve small entrepreneurs. Making better decisions starts with a goal in mind, understanding which road gets you there, and then acting on it. It&apos;s very hard to see the impact of one decision, so breaking down your goal into small steps can really help you have more clarity—and be more successful. Among other things, Rob and Steve discussed:Robs’ backstory His company Insight MattersThe top 5 key performance indicators (KPI’s) that agencies usually mess upWhat you should know about the cost of acquisition How can you make better business decisions How financial data influences business decisionsWhether or not digital marketing agencies are actually profitable How to manage a marketing agencyYou can learn more about Rob here:Follow Rob on LinkedInLearn more about Insight Matters and get a 25% off your Gameplan with this link:https://financeinsightmatters.com/roionline/Read the books mentioned in this podcast:The Golden Toilet by Steve BrownThinking of starting your own podcast? Buzzsprout’s secure and reliable posting allows you to publish podcasts online. Buzzsprout also includes full iTunes support, HTML5 players, show statistics, and WordPress plugins. Get started using this link to receive a $20 Amazon gift card and to help support our show!Support the show (https://cash.app/$stevemfbrown)
Josh Patrick Ep.135 Support the show (https://cash.app/$stevemfbrown)
[Special Episode] The Mindstate Marketing Hour #34 with Will Leach - The ROI Online Podcast Ep. 134 In this weekly episode* of the Mindstate Marketing Hour, host Steve Brown of ROI Online, interviews Will Leach, author of Marketing to Mindstates, founder of Triggerpoint, and CEO of the Mindstate Group on why focusing on customers emotions and mindstates is key to successful marketing.*Originally produced as a Livestream videoMindstate Group free resources: https://www.mindstategroup.com/resourcesInterested in getting more Marketing to Mindstates content?Read Will&apos;s book: Marketing to MindstatesCheck out their website: https://www.mindstategroup.com/Follow Will on LinkedIn, Twitter, FacebookNeed real resources that will help you grow your business? Grab your FREE business growth stack resources here!https://thegoldentoilet.com/resourcesThinking of starting your own podcast? Buzzsprout’s secure and reliable posting allows you to publish podcasts online. Buzzsprout also includes full iTunes support, HTML5 players, show statistics, and WordPress plugins. Get started using this link to receive a $20 Amazon gift card and to help support our show!Support the show (https://cash.app/$stevemfbrown)
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