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The Seminary of Hard Knocks Podcast | Church Communications, Marketing, and Social Media

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Sponsored by Church Comm Team

Seth Muse has been in ministry leadership for over 20 years and brings a fun, practical approach to church communications & digital ministry through stories, and interviews with top influencers.

The Seminary of Hard Knocks podcast is all about helping your church communicate effectively in a way that integrates the digital space with the face-to-face ministry. Continue Reading >>
Sponsored by Church Comm Team

Seth Muse has been in ministry leadership for over 20 years and brings a fun, practical approach to church communications & digital ministry through stories, and interviews with top influencers.

The Seminary of Hard Knocks podcast is all about helping your church communicate effectively in a way that integrates the digital space with the face-to-face ministry. << Show Less
Featured Audio
Making Email Automations Personal w/Julianne Alkire - Season 1, Ep. 08 Did you know that there were more email addresses on file than social media account handles COMBINED? Email still drives much of the communication space and churches need to be able to master the medium.

If you said "the subject line" was the key to more opened emails, you're mostly right. But there are a lot of other factors that Email Marketing specialist from CMU (Church Marketing University) Julianne Alkire and I discuss in this episode.

Especially the art of making automated emails personal. How can you get your website and social media to work for you while you're asleep? Or after hours? Or on your days off? And how do you make those automated responses feel personal for those who are interacting with you when it's convenient for them?

All this and more in this episode of The Seminary of Hard Knocks!

 

LINKS

Church Marketing University

Church Comm Team - Fix Your Four

Julianne on Instagram | Twitter
Newest Audio
Making Email Automations Personal w/Julianne Alkire - Season 1, Ep. 08 Did you know that there were more email addresses on file than social media account handles COMBINED? Email still drives much of the communication space and churches need to be able to master the medium.

If you said "the subject line" was the key to more opened emails, you're mostly right. But there are a lot of other factors that Email Marketing specialist from CMU (Church Marketing University) Julianne Alkire and I discuss in this episode.

Especially the art of making automated emails personal. How can you get your website and social media to work for you while you're asleep? Or after hours? Or on your days off? And how do you make those automated responses feel personal for those who are interacting with you when it's convenient for them?

All this and more in this episode of The Seminary of Hard Knocks!

 

LINKS

Church Marketing University

Church Comm Team - Fix Your Four

Julianne on Instagram | Twitter
Creating and Leading a Volunteer Photography Team w/Zach Zamora - Season 1, Ep. 07 Every comms team struggles with getting good photography. Whether it's finding the talent to volunteer or it's how photographers turn in photos to use or even training them to know what photos you will need, photography impacts your social media, website, and promotional graphics profoundly!

So I talked to a guy who has basically mastered this issue at every step, Zach Zamora. He is the Media and Communications Pastor at New Life Church in Corpus Christi, TX and we talk extensively about how to get good volunteers, train them, get great photos, and how to actually GET them!

 

LINKS

Fluro

Smugmug

Church Comm Team

New Life Corpus on Instagram
Discord and Private Online Communities for Churches w/ Zach Snyder & Caleb Weidman of BLK BAR- Season 1, Ep. 06 We all know that social media has some data privacy issues and many users are feeling more than sour about using them, especially in the church.

Not to mention your reach is probably like, less than 5% on your FB page posts. So what do we do?

Enter the private, online community of Discord!

And here are two guys from BlackBar who can tell you all about how to use it, Zach and Caleb! I think that Discord is a must for kids and student ministry digital communities now and in the future, may become more and more important for adults as well.

If you're considering creating your own private, online community for your church outside of Facebook or Slack, you need to hear what these guys have to say about Discord and see what they're doing on their own servers.

 

LINKS

BlkBar on Discord / YouTube / Instagram / Facebook

Church Comm Team
Digital Fatigue and Finding Rest from Technology w/James Kelly - Season 1, Ep. 05 You don't want to miss this! Ok, maybe you do, but you shouldn't. In fact, we may be contributing to a major problem in the church and culture with that simple phrase and ideology: the inability to observe Biblical rest.

Rhythms and patterns in our lives help regulate our physical, emotional, and psychological health. In this episode, James Kelly, CEO of FaithTech, the creators of Digital Sabbath helps us understand how to incorporate rest in our routines, especially taking rest from technology and social media. 

What if the church led the way in helping people practice Sabbath? Learn more in this episode!

Links
Digital Sabbath

FaithTech

ChurchComm Team
Can’t we all just get along? Reframing Fellowship in the digital church w/ pastor George Holleway - Season 1, Ep. 04 What constitutes Biblical fellowship? Are there any reasons we should break fellowship with one another? I've watched my guest, George Holleway, navigate conversations online as the pastor of his church for the last 2 years. 

Fellowship is more than sitting down to eat together. In this episode, I have a very in-depth conversation with a pastor in the trenches of ministry about how to be in fellowship with people who drive you nuts and maybe believe different things than you.

Links
Church Comm Team

George on Instagram
A Biblical view of Digital Discipleship w/Jeff Reed - Season 1, Ep. 03 When Jesus told us to make disciples, do you think He meant that 2000 years later we would all be using something called Zoom over the internet to do it? I like to think that he probably winked at John and secretly thought "you're never gonna guess where this thing is going!"

Jeff Reed from Church.Digital & DigitalChurch.Network joins us to talk about what discipleship can look like in the digital world and how churches can (and already are) seeing growth there.

 

Links
DigitalChurch.network

The Church.Digital / Instagram

Jeff on Twitter / Instagram

Calendly / TidyCal

Church Comm Team
Reframing what we call ministry w/Brooke Hodnefield - Season 1, Ep. 02 The great resignation is taking its toll on the American workforce and this is one instance where the church is NOT exempt.

This week on the podcast we're talking to Brooke Hodnefield from Slingshot Group about the HR situation as well as how churches can better examine what it means to work and minister today from a practical and Biblical perspective.

From office hours, setting healthy boundaries, and remote work, we look at what is working, what is not working, and where we go from here in this exciting episode of The Seminary of Hard Knocks podcast!

Links
Slingshot Group

Slingshot on Instagram / Twitter / LinkedIn

Church Comm Team
Reframing what we call Gathering w/Dave Adamson - Season 1, Ep. 01 The definition of a Biblical "gathering" today has expanded. We are going to look at the Biblical definition of gathering, also called worship, and see how (or if) it can be applied to online and digital spaces!

Hebrews 10:25 has been the primary Scripture that many have used to push back against church online. Meanwhile, many churches are forced to respond to the realities of the pandemic. Now on the backend of the pandemic, churches are faced with a decision: how do we go forward with the digital expression of the church now that people are starting to come back?

They have responded one of three ways: 1) Go back to prioritizing in-person and simply streaming services to FB/YT, 2) Going all-in with a hybrid approach to in-person and online services, or 3) going back to prioritizing in-person services while attempting an online strategy with no extra resources, manpower, or attention from leadership.

Our Guest today is no stranger to the controversy surrounding the issue of what the future of the online church may look like. After being published in an article by a major news network, the passion of all sides of the issue came out in the comments!

It’s been a long journey for Dave Adamson to today, as we near the release of his forthcoming book on the subject called Discipleclick: How to use digital ministry to reach people and make disciples.

Links

Dave on Twitter / Instagram

Go HERE to learn more about Dave's Discipleclick book

Church Comm Team
Ep. 00 - The New Seminary of Hard Knocks Podcast is coming soon! It has been a good break over the last several months but we are coming back strong in February of 2022! We are switching our format, focusing on hybrid church strategies, and bringing in the heavy-hitters in the digital church space to help you and your team reach more people in the new era of the church.

Subscribe to this podcast and don't forget to join the email list, where you'll get a free download of our Major Messaging Calendar, the tool we give our Church Comm Team clients to help them organize all their communications, from sermon series to events, to the emails going out each week!

Important links in this episode

churchcommteam.com

sethmuse.com/calendar

sethmuse.com/88ideas
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