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unEDITED: Inside Retail

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Fashion Trends. Retail News. Tech Talk. Awarded the Best Branded Podcast by Quill, INSIDE RETAIL is a refreshingly fun and forthright look at the intersection of retail and technology. Hosted by Grace Hill, EDITED’s Retail Strategy Director, the show pulls back the curtain on the world of luxury brands, fast fashion and housewares. Each episode features conversations with industry leaders and fashion innovators to explore key trends and how brands solve the daily challenges facing the retail ma… Continue Reading >>
Fashion Trends. Retail News. Tech Talk. Awarded the Best Branded Podcast by Quill, INSIDE RETAIL is a refreshingly fun and forthright look at the intersection of retail and technology. Hosted by Grace Hill, EDITED’s Retail Strategy Director, the show pulls back the curtain on the world of luxury brands, fast fashion and housewares. Each episode features conversations with industry leaders and fashion innovators to explore key trends and how brands solve the daily challenges facing the retail marketplace everyday. << Show Less
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Recession 2.0: Strategies to Help Your Retail Brand Navigate On today’s episode of Inside Retail we’re joined by Chief Marketing Officer of Edited, Juliana Prather. She built her career in global retail and brand strategy, starting in worldwide sales for iconic accessory brands, such as Givenchy and Nine West Group; gaining expert knowledge of the global retail landscape through traveling extensively to Asia and Latin America, as the leader of Liz Claiborne’s portfolio brands.In a wide-ranging discussion Juliana uses her three-decade long experience in the retail industry to shine a light on a variety of topics. Find out why embracing data can make your business more creative and how the retail industry can cope with an oncoming recession. We also discuss the crucial difference between the 2008 economic crisis and our current economic downturn and the one thing that could help brands stay competitive. If you’re interested in the topic, check out this article that offers a playbook for dealing with a recession.
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Recession 2.0: Strategies to Help Your Retail Brand Navigate On today’s episode of Inside Retail we’re joined by Chief Marketing Officer of Edited, Juliana Prather. She built her career in global retail and brand strategy, starting in worldwide sales for iconic accessory brands, such as Givenchy and Nine West Group; gaining expert knowledge of the global retail landscape through traveling extensively to Asia and Latin America, as the leader of Liz Claiborne’s portfolio brands.In a wide-ranging discussion Juliana uses her three-decade long experience in the retail industry to shine a light on a variety of topics. Find out why embracing data can make your business more creative and how the retail industry can cope with an oncoming recession. We also discuss the crucial difference between the 2008 economic crisis and our current economic downturn and the one thing that could help brands stay competitive. If you’re interested in the topic, check out this article that offers a playbook for dealing with a recession.
Tech Talks: How AI & Data Impact the Customer Experience So far in this mini-series, we’ve looked at how AI and data are driving major change in the world of commerce and how that change is impacting customers&apos; buying behavior. But what can business leaders do to use that data? In this episode of Tech Talks, EDITED&apos;s Chief Retail Scientist, Michael Ross, and John Squire, Founder of Dynamic Action, offer recommendations for retailers looking to enhance customer experience by developing ways to reward their most loyal buyers but also properly manage their customer delivery on promise, so vital to winning and losing a sale.They explain how the wrong data can lead you to misdiagnose a business problem, the role of marketplaces in this data-driven world and why technology can be an amazing facilitator but also be an obstacle in a retail environment. If you’re interested in marketplaces and how they impact the world of retail, check out our conversation with Rebecca Lacerda, the head of digital marketplaces at Crocs.
Selling To Marketplaces with Rebecca Lacerda of Crocs On today’s episode we are diving into the topic of digital marketplaces, these range from Amazon and Zalando in the west to JD and Alibaba in the Asia-Pacific. They make up 60 percent of all e-commerce sales across the globe according to Huge’s consumer research.To discuss the topic of how brands can approach and maximize this channel, Grace Hill spoke to Rebecca Lacerda, Head of Digital Marketplaces at Crocs. She uses her experience at the iconic shoe brand to explain how brands can engage with marketplaces, what the pitfalls are that brands can avoid and where she sees the future of digital marketplaces going. For more info on digital marketplaces  check out our interview with Helen Riley from 2020, back when she was the fashion acquisition manager for eBay. https://blog.edited.com/blog/resources/podcast-unedited-inside-retail-etailers-and-online-marketplace
Tech Talks: How AI Can Improve Human Decision Making for Retailers As technology continues to eliminate many of the tasks humans used to do manually, the question remains what can be fully automated and what is still best guided by a human hand.  For some, it&apos;s all or nothing, man or machine. But what of a much more complex situation? To say go from a self driving car to one that no longer requires a steering wheel?For retail executives the choice of what automation to use  - and how much - is an especially intriguing question in an industry that has put best practices into place which have worked successfully for decades. In this episode of Tech Talks, EDITED&apos;s Senior Vice President of Retail Science, Michael Ross, and John Squire, Founder of Dynamic Action discuss the human versus automation equation. What is the difference between humans making decisions and those where humans are in the loop, being assisted by a machine? From human in the loop with exceptions to human on the loop and finally to a world of full automation.Data Scientist or Retail Strategist - this is the show for you!
I Love Lucy: Boston Proper's Sheryl Clark Defines Over 40's Fashion For a brand whose customers prefer to keep Boston Proper to themselves in order to be the best dressed at any occasion, the company prides itself on knowing everything about their ideal consumer profile, who they call &quot;Lucy.&quot;In this episode of Inside Retail, Grace sits down with President & CEO Sheryl Clark to discuss how important Lucy is to the brand&apos;s decision making process and how it&apos;s helped propel the  company to $100M in revenue.
Tech Talks: Maximizing Sales With Microdecisions Merchandisers used to be responsible for a few hundred decisions every week. But with technology now allowing consumers unparalleled power at the click of their smartphone, from scanning products for personalized promotions, seeking out similar styles at other retailers or simply comparing prices, the game has changed.What does it mean for a brand to go from setting business strategy from numbers on spreadsheets to allowing machine learning to help them make sense of millions of data points to drive sales and customer engagement?In this episode of Tech Talks, EDITED&apos;s Senior Vice President of Retail Science, Michael Ross, and John Squire, Founder of Dynamic Action join host Grace Hill to discuss retail&apos;s new reality when it comes to decision making and how AI and analytics have once again asked retailers to pivot from their comfort zones into a world where customers have more information than ever to make their own decisions.
ThisMerchLife: Finding the Fun in Fashion Merchandising They weren&apos;t the first in retail fashion to start a meme account dedicated to their overworked and underappeciated lives, but the creative force behind ThisMerchLife is now the one everyone aspires to.One of the first things you need to know about this special episode is that the identity of ThisMerchLife&apos;s founder had to be kept in the strictest secrecy for them to agree to appear on the show. Their voice has been altered and the location of the recording was kept under wraps. Seems that turning a mirror on an entire industry, even in a fun way, doesn&apos;t appeal to everyone.Since it&apos;s inception, while the lighthearted nature of the retail grind continues to make this a daily must visit account by industry insiders, it&apos;s also become a way for those in merchandising to network, give each other new ideas and yes, also vent to a sympathetic and knowing audience. In short, it&apos;s done what social media was meant to do all along - be a welcoming space for like minded peopleSo, whether you&apos;re a merchandiser, a buyer or some other important cog in the wheel of retail, sit back, relax and enjoy - just don&apos;t do it at your desk! :)
Tech Talks: 4 Metrics to Reduce Customer Churn In today&apos;s global and digital marketplace, many retailers have gone from analyzing weekly data from their brick and mortar stores to monitoring real-time metrics from their websites - and the difference between a quick churn and a customer for life often rests on a brand&apos;s ability to have what that consumer wants, in stock, when they want it.In this episode of Tech Talks, EDITED&apos;s Senior Vice President of Retail Science, Michael Ross, and President/Chief Strategy Officer, John Squire, join host Grace Hill to discuss retail&apos;s new reality when it comes to retention and how AI and analytics have shifted the goal of savvy retailers from thinking of product as their most important asset to that of their customers themselves.
For Every Body: Natalie Guzman, Co-President & CMO, Savage X Fenty Has there ever been a bigger cultural disrupter than Rihanna? When she burst into the public eye 15 years ago with her hit &quot;Pon De Replay&quot; the charts were dominated by Top 40 mainstays like Mariah Carey and Kelly Clarkson. Since then she&apos;s had 14 number one songs, won 9 Grammy&apos;s and is the wealthiest female artist in the world.Her biggest influence as a global superstar though may be her lingerie brand, Savage X Fenty, still only four years old but already synonymous with being inclusive to everyone regardless of size, gender or ethnicity.On this episode, Grace Hill talks to Natalie Guzman, Co-President & CMO of the brand about Rihanna&apos;s hands on approach and the ways the company continues to set the trends that so many others in retail are chasing.
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